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production tricks and video tutorials for cutting edge and outstanding radio imaging
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Fiver Friday #147 – Back from GREECE, R.I.P. ARETHA and what the hell is a Shoe Dog?

Fri, 08/17/2018 - 06:37

So, I am back, boom, finally. The wind made it difficult, but we made it :)..Why Phil Knight is my hero and the most talented female singer of all time dies at age 76. R.I.P Aretha!


Fab Filter Saturn – I started to play around more with it and really like it!

















Re-read the book while on vacation. Such an inspiring story about building what is the biggest Sports Brand today! NIKE!


It can’t be anything different than the Queen of Soul Music. Aretha, sing for me!!! My all time favorite song from her:


An awesome looking stand up desk for us Imaging and Post-Production guys!

Splice Posts new sit-stand grading desk


Dan Hill has done it again..such a talented guy!


Fiver Friday #146 – Scott Mayton Takeover, CLA Effects, Creative Quest And R&B Grooves

Fri, 08/10/2018 - 06:54

Since I’m still hanging out in beautiful Greece restoring my creative energy, we’ve got another takeover. This week’s fiver friday comes from our very own Scott Mayton!


An oldie but a goodie that allows for some dirty layering!  Chris Lord-Alge “CLA Effects” is one of my go to’s for quick filters with a heavy punch.  Try the “ear dart” preset, tweak from there and layer with a thinned out VO…dirty! 


I picked up “Creative Quest” by the legend himself, Questlove. A hell of a read, dubbed a most anticipated book of 2018 by Esquire. From the roots, to the Tonight Show and his legendary DJ sets, Quest talks all about how he harnesses his creativity. If you dig these quotes from the book, 1 click buy that is on Amazon right now!

“You need to push toward new ideas of yourself and push back towards the earlier ones that encouraged you to push toward the new ones.”

“Don’t let people make you feel that you’re something you’re not or else you’ll get in your own way.”

“True creativity requires an artist to both insist on his own plan and recognize the needs of the crowd and to live inside the tension between the two.”

“Collaboration can be like hanging out with the Knicks. You’re not as tall as you thought you were. But you have other qualities that you didn’t notice until you stop being preoccupied with your height.”



I drive the LA office a little crazy with the music I play far too loud on a regular basis. Funk and R&B is my groove. Here’s one of my favorite albums as of late: 


One of my favorite daily emails is from The Hustle! Biggest stories of the day in a quick read with some solid humor.

The Hustle 


Had the pleasure of spending some solid time with Albert To, Imaging Producer for Kiss 92.5 Toronto and National CHR Imaging Lead for Rogers, when he was in town for the launch of K3’s “Imaging House.”  Some awesome inspiration, especially with his beat mixed promos…and dude has some solid musical taste.  Check him out!


Fiver Friday #145 – Scott Phillips Takeover, Timeless 2, Moon Safari And Taping Songs off the Radio

Fri, 08/03/2018 - 01:34

Guys, I am still in beautiful Greece laying in the sun and relaxing all day long. Therefore this weeks Fiver Friday take over comes from Scott Phillips !


I always see people talking about Fabfilter plugins such as Pro-Q, but I’ve not seen anybody talk up their delay plugin, Timeless 2. This is one of my ‘go to’ plugins and it features somewhere in all of my sessions. It comes with a STACK of really useable presets until you become familiar with its functions. I get better and quicker results out of this, than any other delay plugin.


Every time I watch Gary Vaynerchuk speak, it’s like the penny drops. This guy is one of my inspirations and watching this video this week was 15 minutes well spent.


This is a throwback to one of my favorite albums in my collection, and a genre that I never get to work with in radio.


I’d say about 70% of the imaging that I produce is based around creative writing, and sometimes writers block kicks in. Whenever that happens I open google images, tap in a keyword and search for meme’s. I’ll usually find something that will spark an idea and develop it into a sweeper.

Old enough to remember taping songs off the radio? This time, we promise not to speak all over the end – Your Life, Your Music – Mix 92.9


This week we feature one of the leaders of country imaging. Introducing iHeartCountry’s Steve Sykes, who I’ve been following for a long time. You’ll have heard his work on the nationally syndicated Bobby Bones show. Steve takes the format to a whole new level.

The vocals you hear on this montage are all country artists who record with Steve in Nashville on a regular basis.

I’ve uploaded a picture of his set up too, which is insanely awesome.



Andy’s Fiver Friday #144 – On my way to Greece, Layering Wrestlemania and a classic remastered

Fri, 07/27/2018 - 03:59

This is the last Fiver Friday before my yearly summer break. Man I am excited to hang in Greece for 2 weeks and enjoy the sun, beaches, the fam and of course the time to recharge the creative batteries.


I highly recommend checking out my latest blog post about layering. This should be enough PlugIn Wrestlemania for this week :)!


Highly recommend that one!




This is more for my video friends out there, but awesome gadget and super cool – maybe also for ProTools Screen Cap Videos or Studio Shots


The 3 Musketeers are BACK – The best PlugINs for VO layering !

Thu, 07/26/2018 - 02:16

It has been a while since I wrote this post and as there is so much I do and I have not written about. That topic deserves an update, for sure!!! I hope this will give you some fun playing around with it in your session:

My 3 favorites right now are:

1. Pitch’n’Time

Copy the main VO to another track, maybe do a left / right split (meaning 2 mono tracks one left, one right panned), then play around in variable mode in Pitch’n’Time. Make sure you EQ and filter it (I recommend low cut around 400Hz) and adjust volume as you want to mix this proper to generate a subtile layer of excitement.

2. GTR Rack

Again, copy the main VO to another track and then play around with the presets, adjust volume, maybe comp with a panning tool and fiter. Adjust Volume or even automate to create a nice add-on Distortion effect to make the VO pop out!

3. Manipulator

Let me guess :).. copy the main VO to another track.

All of these techniques offer great results if done correctly! Remember to always EQ, Filter and/or adjust volume to blend it into your mix. 

Also let me know about your favorite VO layering plugins/techniques and if you want to get more of these tutorials!


Andy’s Fiver Friday #143 – Back to the grind, Extreme Ownership and BABY I like it RAW!

Fri, 07/20/2018 - 02:37

So, here we are again, back from NYC to the daily grind. But, good news is : 2 more weeks to go :)…Then the summer holiday with the fam is kicking in! Cant WAIT!

1. PlugIn

I used this baby again since a while and still love it for distortion. Such a nicely saturated real amp sound:



One of my all time favorite guys and master of our craft! Rick Allen:

3. Music

Fantastic Summer Banger!

4. Web/Social/Whatever

I really want to read this while being on summer vacation in August..

Extreme Ownership: How U.S. Navy Seals Lead and Win

5. Imaging

Our boy Denzil is doing it again!


Andy’s Fiver Friday #142 – NYC, Imaging legends and of course Bagels, Hot Dogs and Fluffy’s!

Fri, 07/13/2018 - 05:48


So, our NYC trip is coming to an end, what a fantastic city! The vibe, the energy, the food choices – insane! Beside that I would argue that this city is still the capital for radio or at least one of the capitals. In the imaging world home of people like Dan Kelly, Staxx, Bryan Apple, Dom Nero, Chris Mercado, John Kerber, the list goes on forever..

Oli and I have been lucky to meet some of the guys, talking Imaging, radio and of course Imaging ;)! 


The guys from Soundtoys just went on summer sale! Means great plugins for an affordable price, huge bang for the buck! Check it out!


New York is just like no other, the most inspiring, crazy, insane and coolest place in the world.


Chris’ favorite: 


Oli is a big fan of these masterclasses, check out Armin van Buren. There is a great free 7 day Trial.


Featuring our good friend Bryan Apple, always a blast!





Andys Fiver Friday #141 – Radiodays South Africa, back to the grind and Darkest Hour!

Fri, 07/06/2018 - 08:42

Jan, Nadine and Dub are rocking Johannesburg and I feel so good to be home and back in the studio creating magic for CHR.
Next week I look forward to being in my favorite city – NYC… and maybe I can get some extras for you by visiting some of the greatest Imaging guys in the world….Lets see :)..


Gatekeeper – a recommendation by our very own Alex Kusnezov – check out the rhythmic presets!


A fantastic movie I could finally watch in the plane – Darkest Hour – if you have not watched it yet… DO IT!


With Summer in the air, you need to love Jack Johnson!!


Jan’s masterclass in South Africa – here is the handout for all benztown blog readers!!!!  Basic and advanced guides for radio imaging!


Chris Davis goes Rock – yeah every week on benztown’s Turbulence library – great work!


Andy’s Fiver Friday #140 – Broadcast Asia, Multiband Compression and From Zero to One

Fri, 06/29/2018 - 12:33

What a week. I had a blast at Broadcast Asia in Signapore. So many colleagues, radio friends and media people. In general, I love the city and the people. Come and visit – for BCA or for pleasure.

1. PlugIn

This week we feature a plugin recommended by our very own Chris Pössnicker, the OTT Multiband Upwards/Downwards Compressor by Xfer Records. Best of it all – It’s free

2. Inspiration

“Zero to one” by Peter Thiel. Read it on the plane – Fantastic!

3. Music

Spotify Singapore!

4. Web/Social/Whatever

Some impressions from Broadcast Asia – a blast!

5. Imaging

Check out the latest stuff from our very own Alex Kusnezov! Top notch as always!


Andy’s Fiver Friday #139 – BCA in Singapore, ElectroSPIT and be careful who you hang out with!

Fri, 06/22/2018 - 06:16

This week has passed by super fast and I am on the plane, at least with one foot, on my way to lovely Singapore for Broadcast Asia. I am so looking forward to be back in Singapore again and meet all off my asian radio friends, imaging gurus and of course the On-Air, Yellowtec and Zenon crew. The booth we run together is in the German Pavillon at SunTec Booth 4F 2-07. So stop by and lets have a cold one!


1. PlugIn

Groundbreaking new technology, definitely looking forward to this!

ElectroSpit ESX-1 Mobile Talkbox

Let’s all make this project a reality and back it on kickstarter.

2. Inspiration

Find inspiration in people you know, meet, hang out with! Remember you are the average of the 5 people you surround yourself the most..

3. Music

Some old school R’n’B…Still love that!

4. Web/Social/Whatever

See you all at:

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Posted by BroadcastAsia on Monday, October 30, 2017

I already look forward to meeting you!

5. Imaging

Fantastic Imaging from Justin Dove, national Imaging director for Newcap in Canada, Sound Design Guru, Salmon Fisher and and and…If you have not checked my interview with him.


Imaging Canada, the US and working from home or meet Justin Dove, THE Salmon Fisher!

Thu, 06/21/2018 - 05:32

So, finally, this has been in the making, at least on my agenda for a long time, not so much on Justin’s as his turn around was incredibly fast. This interview will blow your mind, Justin’s career path is crazy. Discover one of Canada’s most talented Imaging Guys and learn about Imaging, PlugIns, Sound Design and of course a lot about the Man HIMSELF. ENTER Justin!

1. Justin, give me a bit background on yourself, what is your career path, where did you start in radio and how?

– I grew up in a small fishing village on the East coast of Canada, in Newfoundland, called Too Good Arm. Population 100 people. My parents still live there, and I visit usually once or twice per year. I started in radio with the public broadcaster here in Canada – CBC Radio. The radio station was about an hour and 20 minute drive from my parents place. I started there on an internship – cutting street interviews, weather and audio editing – as well as some behind the scenes TV work with camera and lighting set up. I was still in high school at the time – Grade 11-12. Before that, myself and my brother started doing a WWF/WCW wrestling news show via Real Audio player. (Grade 11 or there about) This was first when the streaming technology sorta became available. I also remember getting my very first mp3 file during that time. I was like, WTF is this..mp3??!!! Uploading Real Audio files via 28 Mbps dial up was a son of a bitch, let me tell ya. haha. Phone lines were so horrid at the time, 56 Kbps download was unheard of in my area.

Since then, I have had stops all over Atlantic Canada, Toronto (twice)..and now Calgary. My work has been pretty much heard all over Canada and the US via various companies, as well from the sky via SXM. During my time in Halifax (Nova Scotia) is when free lance really took off for me (mid 2000’s I guess). Out of Halifax, I produced imaging for Virgin Radio Canada, as well as KISS 92 (Toronto) and various Cox Media stations in the US. From CHR, Country..rock..etc. Just recently, I picked up a Christian radio client – my first ever. While I’m a hard rock KoRn, Metallica, Deftones, SlipKnot kinda guy – I really appreciate the Christian radio music/format. It’s extremely well done. From places as small as Gander (Newfoundland-Canada) as big as New York City. How a guy from a small town of 100 people ever ended up catching the ears of those people is beyond me. I’ve had a lot of really great people in my corner. From business and personal life. Everyone has backed me, and cheered me on. I’ve been pretty lucky.

Right now during the day, I am National Imaging Director for Newcap Radio – my day, evening and off hours are packed with a lot of free lance as well. I won’t lie – it’s not easy all the time nor glamorous. Some days are very very long, and others are over at 3pm. One day, I plan on not working as much. My fiance is wondering when that day is coming. hahaha Currently, I reside in Calgary (Alberta-Canada) with my fiance Karla, dog Blaise and 3 cats. Yes, we’re a little animal crazy at the house.

2. How is it to image / work from home now? Challenges / Improvements etc

– Imaging day to day in radio is still a lot of fun to me, and I hope it never stops being fun. I still get a kick out of hearing a promo when it goes on the air – or when a neat little piece of sound design I created is used. I get that cool like nerdy feeling. haha. With more demand these days with free lance and my day job, I tend to enjoy working from home more often. There’s no commuting. You get up at 530 a.m with a coffee and start right in! Go till 5 pm (If you’d like, or longer..haha). Zero interruptions. It just allows me to get more done. I realize not a lot of companies are fans of having people work from home. I think that’s an outdated way of running a business in 2018. For me, I could care less if someone produced a piece of imaging in a cave, in the woods or on a boat 500 miles out into the ocean with a rusty nail. Does it sound great? Does it connect with the audience…written well..project is on time, etc? If yes, who really cares where it’s produced? I don’t. We have Skype, social media, face time, internet, etc. We have never been more connected to each other.
In my line of work, working from home allows me to focus a lot more. While socializing at the work place is great, it sometimes hinders getting all the work done, so I have to manage the time I spend talking about last nights hockey game. If I need to bounce ideas off people, I’ll call them – let them listen to what I am doing, etc. If I need to get air and clear my head, I’ll take my dog for a short walk around the block. Plus, I enjoy the comforts of my own space. Studio gear that’s tailored to the way I want it for my work flow. I really need to maximize every single minute I can get – or I fall behind, projects fall behind and PDs get angry. haha

Other challenges? Staying on top of the tech – what’s out there – who’s doing what, etc. I find Soundcloud is a great resource to find out what others are doing. Also, to a more detailed extent – podcast that have chats with other producers or sound design producers. All very valuable resources.

As for what I could improve? That’s an easy one. Production of sound design – music beds, elements, indents, etc. Trying to find more audio production work that really challenges my mind and creativity. Sometimes day to day radio work can start to feel monotonous and comfortable. If you get too comfortable you can miss out on opportunities to make something great. Naturally, everyone’s work load is different. Getting time to create quality work is key. I think the industry as a whole is lacking in that area. It’s where radio needs to improve. Giving creative people proper time to create a better product. Respect the process.

3. What makes you sound special? What techniques and Imaging tricks do you use the most?

Ha. I don’t know if I would consider myself special. I’ve spent a lot of spare time just nerding out, playing around with various sounds and techniques. What might make my work different from others? Maybe I use a lot of distortion in voice. GTR Plug-Ins and basically any guitar plug-in on voice over is what I tend to use a lot. Creates sort of a dirty crunchy edgy sound. Nasty for AC, but it works for CHR, Rock, etc. For my sound design, I totally approach things from a “would I find this useful” standpoint. I’m not a musical dude. I don’t play instruments. I just sit back and I mess with endless midi programs. After much experimenting, I come up with something that I like, and what I can use.

4. VO Treatment, how does your regular VO chain look?

Hmm, again….it’s back to to distorting plug ins. Various guitar racks, EQs..etc. Sometimes I will place effects and eq directly on a track. Sometimes I’ll bus it to another track. Just depends on my mood. I have a basic Pro Tools template that I use….. basic L2 on the master, simple Q10 plug in….usual reverb, etc – however, it’s just that – very basic. I am always building on it, and it’s different every session. I start with a simple template, then build in all the other plug ins/tracks that may work for that particular session.

5. What production system do you use and why?

I’ve been a Pro Tools guy for a long long time, and it’s what I am comfortable with. Programs like Audition 6 would really limit me. That’s my personal opinion. I can’t create what I want in it – zero midi tracks and sometimes outside plug ins can run very clunky within the program…as well as zero grid mode. Eventually, I’d like to branch out into other DAWS, like Logic and such. They seem much more music production friendly. I just started using UAD plug ins recently. Went ahead and bought myself an Apollo 8 DUO. Impressive hardware and impressive plug ins. I just needed to evolve a little more, and grow my sound. It does not benefit anyone (including myself) if I stay in my comfort zone. Your brain turns to mush.

6. What is your most favorite PlugINs/virtual instruments?

That’s a loaded question. haha. These are in no particular order.
– Anything from Native Instruments.
– Sugar Bytes Effectrix
– IZotope Beat Tweaker
– Q10 (Waves)
– Anything Sound Toys
– Sound Morph Timeflux
– Spectrasonics Omnisphere (if I really wanna mess sounds up..haha)
– REQ 4 (Waves)
– RVox (Waves)
– GTR Tool Rack (Waves)
– Butch Vig Vocals (Waves) – SansAMP

7. New findings? Things you play around the most these days?

Overall, I just find myself getting lost more and more into the sound design world and music via virtual instruments. It’s just a different level I can add to my radio production. I will be the very first to admit, I mostly have no clue what I am doing – but I really enjoy it, and it works my brain. In the future, I’d like to dive more into Moog Music. It could become an expensive habit – but well, it looks like a lot of fun. I need to find more time to create unique material, and less time doing summer back yard party promos brought to you by a client…haha. I know those pay the bills, but it does absolutely nothing for improving on my skills.

8. Your advice for a young person starting in radio imaging?

Be humble. Never think you’re greater than anyone else. Keep learning, and keep evolving. I really don’t understand ego in radio imaging or radio in general. Maybe if you’re a massive morning team that get huge numbers. However, if you’re a radio imaging producer, PD, etc. You’re not a rock star, nor an athlete. The every day person has no idea who you are, nor do they care. haha. Get over it. Leave ego at the door.

Treat people as you like to be treated, and never act as if someone is below you. It’s just silly. One day, that person could be your boss, the PD you work for, etc.

Getting out of your comfort zone is a big thing as well. Learn a different writing style, try producing on a different DAW. For a company that you work for, make yourself impossible to replace by working hard and approaching promos and imaging in a cool/unique way. Make your production/writing so cutting edge and so different, you become as important as the music on the radio station.

9. Off Hours – when you’re not doing audio stuff.

– I try to get back to Newfoundland to salmon fish, usually every summer. I enjoy time away from cities and Pro Tools. Nothing better than the salt water hitting your face, or watching Arctic ice floes around the bays back home in Newfoundland in the summer. You can’t beat it. My fiance and I also foster animals..cats/dogs. It’s great to help out animals in need. On a Friday night, you might find a dog/cat in my lap as we watch a weeks worth of PVRd programing.

For further information check out Justin’s Core Image Studio as well as his demo on benztownradio:


Andy’s Fiver Friday #138 – The World Cup is on, advices from 2000 years ago and did I mention the World Cup is on:)..

Fri, 06/15/2018 - 08:12

Did I mention : The world cup is on..and of course the world cup is ON!!!! YEAH!!! 4 weeks of awesomeness, I mean for everyone beside the USA, Italy and the Netherlands :)…

1. PlugIn

Best Stadium delay ever for your World Cup production – I mean of them


Andy’s Fiver Friday #137 – Ian Kirkpatrick, Sorbas and Capital Best of May 2018

Fri, 06/08/2018 - 04:22

So the next week has gone by and intense travel season is near. Singapore and BCA 2018 around the corner, LRT in Nuernberg, a NYC visit and and and…This weeks findings – pure AWESOMENESS!

1. PlugIn

More from my favorite plugin and a guy, who an really use it :)..

2. Inspiration

I cant point out enough how much this book has influenced my life.  I bet there is an english version available


Andy’s Fiver Friday #136 Polyverse Music, Lago Di Garda And Imaging Goodness!

Fri, 06/01/2018 - 05:19

Another awesome week finished. Some Imaging goodness on Monday and a few great days at lago di garda. Italian radio – wow, what a pace in talk;)..

1. PlugIn

Polyverse Music came up with a plugin that creates the illusion of an expanded stereo image for huge amounts of width. The best part? It’s free!! – Go check it out!


2. Inspiration

Beautiful countryside at lago di garda – these awesome Palazzos right at the sea: STUNNING!

3. Music

Some good vibes!

4. Web/Social/Whatever

NBA Finals are ON! Warriors take game one even though LeBron goes for 51 points straight. – Here’s a recap for those who missed it: NBA Finals Game 1

5. Imaging

Almost one month has passed since the iron imager took place in LA, California – therefore let’s shed the light on this years winner one more time: Sam Wickens!

Becoming the Iron Imager, bringing the belt back home to London and the LA experience!


Andy’s Fiver Friday #135 – UPDATE of my favorite PlugIN, the best 5 Sound Design Youtube Channels and Ziggy Marley

Fri, 05/25/2018 - 07:46

Boom, another week is gone and with a bang. Since yesterday Izotope released the new version of Vocal Synth and from glancing at it briefly, it is a fantastic upgrade worth buying. So many new cool feature and I also think they improved the code behind the sound, so much clearer and precise now. More awesome stuff….ENTER!


1. PlugIn

iZotope delivers once again with an outstanding update to one of our favorite vocal plugins – go check it out! TRY MIDI mode!!!!

Vocalsynth 2

2. Inspiration

A great compendium of quality sound design, tutorials included!

5 sound design-focused YouTube channels worth following

3. Music

Some Summer Feeling with Ziggy!

4. Web/Social/Whatever

What do you think?

Jacobs Media Techsurvey 2018: Radio still strong, podcasts and smart speakers grow

5. Imaging

Our boy Dom Evans created second version of his promo without VO, so you guys can check out what he is doing music and fx wise! Nice work!


Andy’s Fiver Friday #134 – The Royal Wedding, Header Challenge and GOOGLE Assitant

Fri, 05/18/2018 - 02:07

nboilSo, we are back on track. Here is your weekly dose of FIVER.  Check the benz Royal Wedding Composite, whats going in the world of Text to Speech next level  and of course did I mention the Royal Wedding…


1. PlugIn

The godfather of Synths will be back as a plugIN. The legendary 808 – by Roland. 

Roland announces the first-ever official software TR-808


2. Inspiration

I cant Tell how amazed I am by this new technology lately introduced by Google.

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Google Assistant makes calls

Google Assistant will be able to make actual phone calls for you.

Posted by Circuit Breaker on Tuesday, May 8, 2018

3. Music
A bit Rock for this week – Still an awesome track:

4. Web/Social/Whatever
As a soccer fan this was the best video in the last week.
Check out the HEADER Challenge

5. Imaging
Nothing sweeter than finding the right Hashtag for the royal wedding. A small compilation from yours truly – the benz imaging team!


Andy’s Fiver Friday #133 – Izotope deals,Iron Imager recap and True Stories

Mon, 05/14/2018 - 07:58

Sorry, sorry, sorry – due to the Iron Imager Insanity last week I skipped one edition of your beloved Fiver Friday :)..Why? I feel Sam, our new Iron Imager deserved all the attention in the world as well as Brad. Both guys pulled a fantastic promo in one hour and I am incredibly proud of them. So, this week I am digging into some nice new stuff for you this Monday and back to normal on Friday


Becoming the Iron Imager, bringing the belt back home to London and the LA experience!

Tue, 05/08/2018 - 03:09

Guys, this was a death match :)…I never felt the decision has been so close. Brad and Sam created an Imaging firework within an hour with predefined elements they did not know – right that is the concept of Iron Imager, but it is incredibly complicated. After Sam got back to London in one piece after celebrating his title with Brad and the benz crew I took the chance to pick his brain about learnings, the LA experience and what might already have changed for him.

Sam, Congrats!!! Mate, I cant be happier as your story is kind of a modern fary tail.
Why, I just insert the FB post from Ash, so everyone understands Sam’s story a bit better.

After proving himself worthy of a fulltime job – today, he’s the winner of the Benztown Branding Iron Imager.

Enter Sam

1. How do you feel winning the title iron Imager and bringing the belt back to the UK?

It’s something that is still sinking in – I still can’t believe I made the shortlist let alone the final. It’s incredible to get recognition from my peers in the industry who I have so much respect for, people who have been doing this for a very long time and are incredibly talented. Brad is one of those guys who I look up to and it’s great to compete against someone with so much talent – it pushed me that bit further.

2. How did the actual contest feel? How was it?

My heart was racing and I was very nervous. For the first few minutes, it didn’t feel real – I almost forgot how to use ProTools with all the nerves! As time went by, the creative ideas started to kick in and everything started to flow. As Ashey Bard said to me: “You make promos every single day, so go make another one.” That was good advice – I treated it like any promo I would make at work, gave it my all and tried to be as creative as possible in sixty minutes whilst paying attention to all the little details.

3. What has been the biggest challenge during the competition?

The biggest challenge by far was having the composure to keep going when I felt like things weren’t working. There were so many directions I could have taken the promo – with a huge amount of options given to me in the work parts. At one point I looked over to Brad who was moving so fast and I thought ‘Man, I’ve got no chance’ but I just kept going and tried to just pretend I was back at work making another promo like I do every day. Using a smaller screen was also a challenge, as I’m used to working on a iMac.

4. LA? WWRS ? BENZ crew? Could you describe your experience altogether?

LA is a great place – I loved every minute of it from Hollywood to Venice Beach. I barely scratched the surface as it’s such a huge city, I’m excited to go back next year and see more. WWRS was a great networking opportunity for me, I met some great people from the industry and learned a lot from areas of the business that I usually wouldn’t have as much involvement in at work. The Benztown crew are a great bunch of guys and gals, I loved spending time with them and I’m so thankful for their hospitality and showing me a great time. I can’t wait to do it all again next year with the brigade.

5. What did you learn and what areas you need to focus improving defending the title next year?

I’ve learned that sixty minutes isn’t a lot of time! I know now what sort of tools Benztown can provide me with and what to expect next year in terms of content. I’m hoping that if I continue developing as I am then I’ll be someone hard to beat next year, plus I plan on using a newer laptop – so that will help.

6. Anything you want to tell Brad ?

Brad and I spent a lot of time together whilst in LA. Probably an abnormal amount of time considering we were competing against each other! He’s a good lad and we had a lot of laughs and good times together in the week we were there. See you in oz this summer mate!

7. Who would be a great contender next year?

Anyone! If you’re passionate and love imaging then enter! I never thought in my wildest dreams that I’d come this far in this competition and if you believe you’re good enough then that’s already half the battle over with. Me getting this far really is a testament to Capital and the team that taught me everything I know. If one of the boys from the team ending up being in the final, that would be incredible.


And The Winner Is…

Fri, 05/04/2018 - 16:24

Capital FM London’s Sam Wickens!!!!!

You come at the King… you best not miss…  

For the third straight year; the challenger has not missed. 

In what can only be described as “Sweet Revenge” (our words not his) for the most recent Ashes, London’s Sam Wickens is taking home the coveted Benztown Iron Imager belt by defeating last year’s winner, Melbourne Australia’s Brad Leask.

Click HERE to check out our Facebook page and watch videos of the winner’s announcement, videos of the two Imaging Idols going head to head, and also our camera crew’s defiant use of vertical video.

Take a listen to Sam’s winning entry:

We want to thank everyone for voting and being a part of the greatest event in Radio Imaging.  We hope you all enter next year, but judging from the below picture of the champ and his belt, you’re going to have to take it… from the King.



IRON IMAGER VII: Readers Vote!

Thu, 05/03/2018 - 10:48

Benztown fans… We hope you enjoyed today’s live stream from WWRS hosted by R.Dub. Check out Benztown on Facebook if you missed it. Thanks again for being a part of this year’s Iron Imager contest. The winner will be announced tomorrow (5/4) at 10:30am PT following the Iron Imager pow-wow at the top of the spiral staircase @ the W Hollywood.

Before you vote for your favorite… Did someone say something about a hype video?!


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