Behind The Song: Country

LOS ANGELES, CA, DECEMBER 14, 2016— Benztown, a global leader in radio imaging, voiceover, programming and jingles, announces that it has launched the Classic Country format’s “Behind the Song” series, 30-second audio documentaries that give Country radio listeners a comprehensive look at the stories behind the biggest Classic Country songs of all time. The new audio series for Country radio stations is an addition to Benztown’s “Behind the Song” audio documentaries for the Classic Rock format, launched earlier this fall. Both are available now through Benztown and Westwood One’s Avalanche Imaging Library. Each category will be updated weekly moving forward, for a complete library of stories behind the top 100 songs in each genre.

The “Behind the Song” stories are intertwined with the music and roll right into the song itself, giving listeners a continued look into their favorite music and giving stations turnkey content directly related to the core artists of the station.

Justin Case, Director of Programming and Imaging, Benztown, said: “From love, life, the dirt roads and drinkin’, country has some of the best songs in music. Horsepower is now ready to give your listeners an in-depth look at their Classic Country favorites while keeping the music moving and the audience fully engaged. Produced by Mike Lindsey and written by Fred Bronson, this feature will create a new connection between the listener and the song, and make them love your station even more!” 

Demo: 

 

For more information about the “Behind the Song” series and Benztown’s imaging libraries, contact Masa Patterson at (818) 842-4600 or at mp@benztown.com.

About Benztown

Benztown is a leading international radio imaging, production library, programming, jingles and voiceover services company with over 2,200 affiliations on six different continents. In 2016, Benztown was named to the prestigious Inc. 5000 by Inc. magazine for the fourth consecutive year as one of America’s Fastest Growing Privately Held Companies. With studios in Los Angeles, New York, and Stuttgart, Benztown offers the highest quality audio imaging workparts for 20 libraries across 13 music and spoken word formats including AC, Hot AC, CHR, Country, Urban, Rhythmic, Classic Hits, Rock, News/Talk, Sports, JACK, and Alien Imaging's AI-FX1 and AI-FX2 sound effects libraries. Benztown’s proprietary web-based imaging solution, Benztown Branding, is used daily by nearly 1,200 broadcast radio stations and digital services worldwide. Benztown provides custom VO and imaging across all formats, including commercial VO and copywriting. Benztown Radio Networks produces, markets and distributes high quality programming and services to radio stations around the world, including: The Todd ‘N’ Tyler Radio Empire, Hot Mix, Sunday Night Slow Jams with R Dub!, Remote News Service, Vipology, Mr. Master, Explicitly Old School With Sir Mix-A-Lot, Nessa On Air, Dawson McAllister Live and Flashback. For more information, visit www.benztown.com.